Craig Minchington Bristol, United Kingdom

The studio of Craig Minchington specializes in 3D, CGI, digital illustration, and the creation of rendered worlds blurring the lines between reality and Cinema4D. Craig is a UK based freelance creative with over 10 years of multi-faceted 3D model muscle, and has worked with many of the world’s biggest brands across a wide range of media: Nike, Lego, Asics, Maxwell House, Coca-Cola, Redbull, BBC & Radio 1.

Craig is also fond of his abilities as a mean central midfielder and still has his fingers crossed on that Liverpool career.

Asics Wild & Rare: The campaign is inspired by the authentic history of the ASICS Tiger brand: born in the Wild Era of Japan in the 90's. Youthful energy of urban life, infused with technology and photo-realistic CGI, animalistic neon. (Agency: Rewind, Client: Asics, 2015)